[E-Daily Reporter Byung-ho Jang ] The music video for BTS’s “Life Goes On” has surpassed 600 million views on YouTube.

According to their agency, Big Hit Music, on the 12th, the music video for “Life Goes On”—the title track of the deluxe edition of BTS’s 2020 album “BE”—surpassed 600 million views at around 12:34 a.m. that day.

The video was directed by member Jungkook himself. It captures the members of BTS going about their daily lives or gathering together to sing in a warm and heartfelt atmosphere. Through imagery such as a bicycle covered in dust and a concert venue devoid of audiences, the video expresses the sense of daily life coming to a halt during the COVID-19 pandemic and the regret of being unable to meet fans.

“Life Goes On” is a song that offers comfort, conveying the message that life goes on even when we are forced to pause due to unforeseen circumstances. As of the 12th, it has recorded a cumulative total of 1.03 billion streams on Spotify, the world’s largest music streaming platform. It is particularly significant that a song centered on Korean lyrics has surpassed 1 billion streams.

The song debuted at No. 1 on the U.S. Billboard “Hot 100,” the main singles chart, on December 5, 2020. It remained on the chart for three weeks. At the time, it garnered attention as the first song with predominantly Korean lyrics to top the “Hot 100” in the chart’s history.

BTS has multiple music videos with over 100 million views. “Dynamite” has surpassed 2.1 billion views, “Boy With Luv” has surpassed 1.9 billion views, and “DNA” has surpassed 1.6 billion views. The Steve Aoki remix of “MIC Drop” has 1.5 billion views, “Fake Love” and “Idol” each have 1.3 billion views, and “Butter” has surpassed 1 billion views.