[Edaily Reporter Kim Ji-woo ] NamyangDairyProducts(003920)has launched a special set that allows consumers to enjoy “Danpat E-Mong” in a variety of ways—such as lattes and ice cream—rather than just as a drink, aiming to capture summer dessert demand.

NamyangDairyProducts announced on the 12th that it is introducing a special “Danpat Emong” set on the KakaoTalk Gifting channel. A key feature of this set is that it includes a “cast-iron ice cream maker” along with the product, allowing consumers to enjoy Danpat Emong in various ways on their own.

Danpat Emong can be poured into an ice cup to enjoy as a refreshing sweet red bean latte or frozen to enjoy like ice cream. Additionally, by using the cast-iron ice cream maker included in the special set, consumers can make and enjoy Danpat Emong as cast-iron ice cream right at home.

The special set comes in two varieties: “Danpat Emong (24-pack)” and “Danpat Emong and Choco Emong (12-packs each).” Customers who purchase the set will receive a cast-iron ice cream maker as a gift, available in limited quantities while supplies last.

The strategy is to expand the product’s versatility—with offerings like sweet red bean lattes and ice cream that can be enjoyed coolly during the summer—to capitalize on the demand for desserts.

To celebrate the launch, a Kakao Shopping Live broadcast will be held at 11:30 a.m. today. During the broadcast, the team will demonstrate how to make cast-iron pan ice cream using Sweet Red Bean Emong, introduce ways to enjoy the product as ice cream, and explain how to use the cast-iron pan ice cream maker.

During the live broadcast, key NamyangDairyProducts products—including the Danpat Emong special set, Choco Emong, Strawberry Emong, soy milk, Take Fit Max, and Take Fit Bread Mill—will be sold at discounts of up to 29%.

An event for customers who verify their purchases will also be held. Ten winners selected by lottery will receive 24 packs of “Choco Emong Mini Sugar-Free,” and two customers with the highest live chat engagement, along with one customer who spends the most, will each receive a Kakao Gift Card.

A NamyangDairyProducts representative stated, “We planned this event to offer customers an experience that goes beyond simply drinking Danpat Emong, allowing them to enjoy it in various ways,” adding, “We plan to continue expanding our product lineup to reflect the characteristics of each sales channel and consumer lifestyles.”