[Edaily Reporter Kim Hyung-il ] AI platform company ADforus Co., Ltd. announced on the 7th that it has appointed Shin In-seop as its new Chief Financial Officer (CFO). The new CFO and the CEO of an affiliated company also made on-market purchases, demonstrating their commitment to responsible management.

CFO Shin has held senior finance positions at various IT platform companies. He began his career at Samjung KPMG and has worked at Coupang, MyRealTrip, and Ten by Ten, among others. At StradVision, he led a $40 million funding round and managed the company’s technology-based special listing process.

CFO Shin recently purchased shares of ADforus Co., Ltd. on the open market. According to the Financial Supervisory Service’s electronic disclosure system (DART), CFO Shin disclosed that he acquired 2,000 shares of ADforus Co., Ltd. on the 4th.

Kim Sang-young, CEO of On the Planet—which ADforus Co., Ltd. acquired last June—also recently purchased 10,000 shares of ADforus Co., Ltd. stock on the open market. ADforus Co., Ltd. explained that the acquisition of shares by key executives demonstrates their confidence in the company’s growth and their commitment to enhancing shareholder value.

With the appointment of CFO Shin, ADforus Co., Ltd. plans to strengthen its management system and accelerate earnings growth. Since its IPO last August, the company has recorded revenue growth for four consecutive quarters through the second quarter of this year.

In the second half of the year, the company plans to reflect On the Planet’s performance in its results while improving the profitability of its existing platforms and reducing costs. ADforus Co., Ltd. expects this to lead to improvements not only in revenue growth but also in profit margins.

Growth in its overseas business is also gaining momentum. ADforus Co., Ltd. announced that, driven by increased Google-related ad revenue and new contracts with global companies, its cumulative overseas transaction volume through July had increased by 123% compared to the same period last year.

The company recently signed a contract with Incubeta, a global sales partner for Google’s marketing platform, and plans to secure additional revenue by expanding integration between CubeX and overseas DSPs (demand-side platforms).

ADforus Co., Ltd. official stated, “CFO Shin In-seop is a financial expert who has handled numerous tasks related to financial strategy, investor relations, investment attraction, and internal controls during the growth of IT platform companies,” adding, “Through this appointment, we will strengthen our financial transparency and capital market responsiveness as a publicly listed company, and further enhance our management system to support the expansion of our AI advertising data platform and new business ventures.”