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Lifestyle
Namyang Dairy Products Stands by Epilepsy Patients for 20 Years… 'Purple Together' Campaign
#Namyang Dairy has been leading the effort to promote accurate understanding of epilepsy for over 20 years. Namyang Dairy announced on the 4th that it will run the "Purple Together" campaign, aimed at…
Lifestyle
"Retail 'Sponsorship Marketing' Strategy?…Look Beyond Advertising to the 'Front Lines'"
"For retailers to implement effective sponsorship marketing strategies, they must build relationships not just in stores or through advertisements, but on the 'ground' where young customers' passion c…
Lifestyle
"Already 30 Degrees in the Blazing Heat"... Summer Business 'Rules' Change in the Fashion Industry
The fashion industry is changing its summer business strategy. This shift comes as an early heatwave has persisted since May, with midday temperatures approaching 30 degrees Celsius. The trend is beco…
Lifestyle
Only the Core Technology Survives as AI-Labeled Biotech Companies Fade Away
Global capital markets are growing increasingly wary of so-called “AI washing.” As companies that have lured investors by touting AI technology find themselves in the crosshairs of judicial authoritie…
Lifestyle
“Killed Two Birds with One Stone”… Toss Shopping Aims to Become No. 2 in E-commerce [Exclusive to Edaily]
Lee (34), a working professional, opens the Toss app every morning these days. Her daily routine begins by checking how much the stock prices of companies like #SK Hynix and #Samsung Electronics have …
Lifestyle
Nongshim to Launch "Yukpo-kkang," a Snack to Follow Up on "Muktae-kkang"
#Nongshim will launch a new "Kkang" snack, "Yukpo Kkang" Spicy Flavor, on the 8th.
Yukpo-kkang is a product that reinterprets beef jerky—a popular drinking snack—as a snack food. It combines th…
Lifestyle
"Be Different or Die"... The Trend Toward 'Unique Ingredients' Sweeping K-Beauty
A trend toward "unique ingredients" is sweeping the domestic cosmetics (K-Beauty) industry. As the K-Beauty industry grows rapidly, attempts to differentiate products based on the ingredients themselv…
Lifestyle
Orion Union to Hold Partial Strikes on April 4 and 5… Negotiations Scheduled for April 10
The Orion labor union will hold a partial strike for two days on the 4th and 5th. Some sales staff responsible for deliveries to traditional supermarkets will work in the morning but refuse to work in…
Lifestyle
Ciers Completes Rollout of 'Think' at Samsung Seoul Hospital... Solidifying Its Position as the Market Leader in Patient Monitoring [Exclusive to Edaily]
#Ciers has signed a contract with Samsung Seoul Hospital, one of Korea’s leading medical institutions, to supply its inpatient monitoring platform, “thynC.” As the AI-based patient monitoring market b…
Lifestyle
[Reporter's Notebook] The Starbucks Controversy: Is This Really a Country Where It's Good to Do Business?
“I’m quitting Starbucks.”The initial movement to boycott Starbucks began as a voluntary choice by citizens. It was a movement by consumers who felt offended by Starbucks Korea’s marketing—which sparke…