[Edaily Starin YUN GI BACK Reporter] K-pop artists continue to enjoy long-term success on the UK Official Charts. From collaboration projects by HYBE Group acts to Huntrix from the Netflix animated series “K-Pop Demon Hunters,” they are consistently appearing on the charts and maintaining their presence in the global market.

According to the latest Official Singles Top 100 (dated July 9) released by the UK Official Charts on the 3rd (local time), LE SSERAFIM, ILLIT, KATSEYE’s collaborative single “ICONIC BY MISTAKE” reached No. 44. By charting for three consecutive weeks, it demonstrated the sustained interest of global fans.
KATSEYE’s “PINKY UP” also continued its long-running success. Ranking at No. 85 this week, it has remained on the Official Singles Top 100 for 12 consecutive weeks. Although its ranking dropped slightly, it is considered to be maintaining stable popularity based on consistent streaming numbers.
“GOLDEN” by HUNTR/X, the virtual girl group from “K-Pop Demon Hunters,” also demonstrated its staying power. Although it dropped nine spots to No. 51 this week, it has remained on the chart for 54 consecutive weeks, continuing its run on the UK’s main singles chart for over a year.
The UK Official Charts are considered one of the world’s two major music charts, alongside the U.S. Billboard charts. As they are compiled by combining local streaming data and digital sales, they are regarded as a key indicator of popularity and buzz in the Anglo-American market.
The industry is taking note of the fact that K-pop has recently moved beyond short-lived buzz to build a stable fan base and consumer base in the global market through long-term chart presence. The collaborative projects of HYBE’s girl groups and the consistent performance of Cat’s Eye and Huntrix are cited as prime examples of this trend.
BTS’s fifth studio album, “Arirang,” ranked 37th on the latest Official Albums Chart Top 100, marking its 15th consecutive week in the Top 40.