[Edaily Reporter Park Sun-Yeop ] SY CO., LTD. (SAMG ENTERTAINMENT CO.,LTD(419530)) is expanding its reach among global gamers by leveraging its flagship animation intellectual property (IP), “Princess Catch! Tinipping.”
SAMG ENTERTAINMENT CO.,LTD announced on the 16th that it will unveil collaborative content with Nexon’s mobile racing game “KartRider Rush+.” This collaboration will take place in global regions excluding Japan and mainland China and will be available in four languages: Korean, English, Traditional Chinese, and Thai.

“Princess Catch! TiniPing” is the latest season in the “Catch! TiniPing” series. Featuring new Princess TiniPing characters and an expanded universe, it has strengthened its narrative and visual identity to differentiate itself from previous seasons.
This update introduces a total of 33 collaboration items, including the “Hatchuping Speed Kart,” “Fancy Heart Characters,” and “Diana-ping Flying Pet.” Key characters and design elements from Season 6 have been incorporated into the game content, allowing users to directly experience the TiniPing universe.
Through this collaboration, SAMG ENTERTAINMENT CO.,LTD plans to expand the scope of the “Catch! Tinyping” IP—which has previously focused on animation, toys, and licensing—to include the gaming platform. Building on the brand’s established recognition in Asia, the company also expects to attract global users and expand its fanbase.
Collaboration items will be available through in-game login and ranked match participation events until the 19th of next month. Participants in the gallery-sharing event will be entered into a drawing to win Google Gift Codes and TiniPing merchandise, while a YouTube channel-linked event will feature HachuPing profile pictures and exclusive wallpapers.
A SAMG ENTERTAINMENT CO.,LTD representative stated, “This collaboration allows users to experience TiniPing’s characters and universe in a three-dimensional way within the game,” adding, “We will continue to collaborate with various platforms and industries to expand our points of contact with fans and introduce new content experiences.”