[Edaily Reporter Yun Junghoon ]KTCorporation(030200)is partnering with global eyewear company EssilorLuxottica and tech giant Meta to launch next-generation artificial intelligence (AI) wearable devices in the South Korean market. The strategy aims to expand the AI ecosystem beyond smartphones to include everyday wearable devices.

KTCorporation announced on the 22nd that it will officially launch the AI glasses “Ray-Ban Meta Gen2.”

“Ray-Ban Meta” is a next-generation wearable device that combines stylish eyewear design with Meta’s cutting-edge AI technology. KTCorporation has significantly expanded customer choice by offering a variety of lens options—including clear, green, polarized, and photochromic—centered on the Ray-Ban “Wayfarer” model, which is highly popular among Korean consumers.

KTCorporation will begin sales on the 22nd through its official online store, “KT Direct Shop.” KTCorporation Membership customers will receive a 10% discount, and those who select the “Yogo 69 Plan, DEVICE Type B” can use the device for around 16,000 won per month (including VAT) on a 24-month installment plan.

Starting on the 3rd of next month, the company will expand its offline sales network to general retail stores nationwide. Customers who wish to use both a smartphone and AI glasses together can sign up for the “Choice Double DEVICE” plan at a retail store and purchase the device at an affordable price of around 7,000 won per month (including VAT, based on a maximum 36-month installment plan).

The “Ray-Ban Meta” is equipped with a variety of AI convenience features designed to maximize everyday usability. Through the voice command “Hey Meta,” it supports a wide range of voice-based AI services, including information searches, recommendation services, and landmark guidance.

Hardware performance has also been enhanced. Equipped with a 12-megapixel ultra-wide-angle camera, it can capture photos and videos in 3K Ultra HD resolution from the user’s exact point of view. The temples feature built-in open-ear speakers and a five-microphone system, allowing users to enjoy high-quality music and make calls while remaining aware of their surroundings.

Additionally, the device offers real-time translation in multiple languages, including English, French, Spanish, and German, and Korean support was recently added. The battery provides up to 8 hours of use on a single charge and up to 48 hours when used with the charging case. With 32GB of internal storage, users can save over 1,000 photos and more than 100 videos.

To expand opportunities for customers to experience the new product, KTCorporation plans to operate experience zones at 11 major locations nationwide, including the Onmaeji Store in Gwanghwamun, Seoul, and the Gangnam Avenue Store. At these locations, customers can personally experience key features such as Meta AI, video recording, and real-time translation.

Son Jeong-yeop, Executive Vice President and Head of KTCorporation’s Device Business Division, stated, “Ray-Ban Meta is a product that offers a new experience where AI technology extends beyond smartphones into everyday eyewear.” He added, “Through plan benefits and the operation of experience stores, KTCorporation will support more customers in directly experiencing the era of AI wearables, and we will continue to expand our differentiated AI device experiences in the future.”