[Edaily Reporter Han Kwangbeom ] “If SKT has connected people through telecommunications, I hope today will be a time when food brings people’s hearts together.”
Jung Jae-heon, CEO of SKTelecom, served as host in front of 400 long-term customers who have trusted and stood by the company for over 10 years. SKTelecom announced on the 9th that it successfully held the Seoul event for the “T Long-Term Customer Program: Table Day,” which offered a special culinary experience, at Vista Walkerhill Seoul on the 8th.
CEO Jeong, who took the stage personally for the opening, kicked off the event by expressing his sincere gratitude to the customers who have stood by the company for so long. “We will continue to be by your side with even better service to repay your unwavering trust,” he said in a warm address.
The highlight of the event was the performance by star chefs. Chefs Choi Hyun-seok and Kim Hee-eun took the stage themselves to captivate the customers’ eyes and palates with a spectacular live cooking show and a special multi-course meal. In particular, a meaningful event was held to present a dish prepared on-site by the two chefs to the longest-standing customer among the attendees, adding to the emotional impact of the occasion.
Customer response was more enthusiastic than ever. This Seoul event recorded the highest competition rate among all SKT long-term customer invitation events to date. Having previously held events in Daegu and Busan in July, SKT will continue its series of invitation-only events at top-tier hotel buffets in Gwangju on the 15th and Daejeon on the 16th, meeting customers from across the country.
Yoon Jae-woong, Head of SKT’s Product & Brand Division, who planned this event, emphasized, “We’ve revamped ‘Table’—long beloved as SKT’s flagship gourmet program—into ‘Table Day’ for our long-term customers this year,” adding, “We will continue to expand our differentiated experiences and benefits so that SKT remains a company customers want to stay with for the long term.”
Meanwhile, SKT is consolidating its long-term customer invitation events under the name “T Long-Term Customer Day” and significantly expanding cultural benefits. Applications are currently open through the 18th for an exclusive late-night private rental of Lotte World Adventure, and in December, the company plans to treat customers to another unforgettable day with an exclusive private performance of the popular musical “Chicago.”
