[Edaily Starin Gim Ga Yeong Reporter] #CJ ENM is expanding its partnership with Amazon Prime Video and setting out to broaden the reach of K-content in the U.S. through FAST (Free Ad-Supported Streaming TV).
CJ ENM announced on the 4th that it will launch two branded FAST channels—‘CJ ENM K-Stories’ and ‘CJ ENM K-Pop’—on Amazon Prime Video in the U.S. Both channels will operate 24 hours a day and be available for free, ad-supported viewing on Amazon Prime Video. FAST is a free, ad-supported live streaming service. In exchange for watching ads, users can watch live channels and VOD content online for free without a monthly subscription fee. “CJ ENM K-Stories,” the FAST channel launched by CJ ENM, features a lineup centered on CJ ENM’s major dramas and movies. During its first month of launch, hit titles such as the dramas “The K2,” “Her Private Life,” and “Tale of the Nine-Tailed” as well as the movies “Veteran” and “Exit” will be available. “CJ ENM K-Pop” is a channel dedicated to music and performance content. Centered on content produced by CJ ENM’s digital music studio M2, the channel will feature the “MPD FanCam” series and a variety of K-pop music programs. The content lineup for both channels is scheduled to be updated monthly. Kim Do-hyun, Head of the Content Distribution Business Unit at CJ ENM, said, “We are pleased to expand our partnership with Amazon Prime Video and introduce CJ ENM’s diverse stories to more viewers across the United States,” adding, “Through the FAST channels, viewers can conveniently enjoy CJ ENM’s popular dramas, movies, and music content at no additional cost.” He continued, “It is particularly meaningful that we can introduce CJ ENM’s diverse library of content and hidden gems—which were previously difficult to access on existing streaming platforms—in a new way,” and added, “We will continue to expand our collaborations and broaden our reach to K-content fans around the world.”
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