[Seongnam = E-Daily Reporter Yun Junghoon ] “Our connection with KTCorporation(030200)dates back to when we were models for KTCorporation. It is truly meaningful to be able to share this special 10th-anniversary stage with our customers.”

On the afternoon of the 24th, at the outdoor performance venue in Bundang Central Park, Seongnam, Gyeonggi Province, an explosive outburst of cheers and shouts erupted from the audience of approximately 8,500 people in response to the witty remarks delivered by the national group “god” as they reminisced about their days as models for a telecommunications company in the early 2000s.

KTCorporation’s flagship customer culture festival returned to customers with a fresh, more accessible vibe to mark its 10th anniversary. KTCorporation announced on the 25th that it had successfully held the “2026 KT VOYAGE FESTIVAL” on the 24th.

Moving from “Jara Island” to the City Center… “Rebranding” to Mark the 10th Anniversary

This year’s event built on the legacy of the past decade while also undergoing a bold transformation. Launched in 2015, the festival had previously been held on Jara Island in Gapyeong under the name “KTCorporation Voyage to Jara Island.” However, to mark its 10th anniversary, the event was renamed “KTCorporation Voyage Festival” and moved to Bundang Central Park, which offers greater accessibility from the city center. This move further strengthened the festival’s brand identity as an event hosted by KTCorporation while improving accessibility so customers could find it more easily.

On the day of the event, under clear autumn skies, approximately 8,500 KTCorporation customers—including families, couples, and groups of friends—flocked to the venue.

The lineup was spectacular. Starting with performances by artists such as Alice Syndrome and Confined White, chart-topping acts like HYNN (Park Hye-won), Heize, Roy Kim, and Crush took the stage one after another, filling the autumn night with emotion. As the final headliner, god brought the festival to a close with their signature energetic stage presence, inspiring the entire audience—young and old, men and women alike—to sing along in unison.

Expanding Beyond a Simple Concert to a “Brand Experience Space”

KTCorporation transformed this festival into more than just a music concert, turning it into a space where attendees could naturally experience the company’s brands and services.

Around the concert venue, a variety of experience booths and photo zones were set up, allowing visitors to directly experience KTCorporation’s youth-focused brand “Y,” as well as loyalty programs for long-term customers and membership benefits. Before the show began, attendees enjoyed the festival itself by spreading out picnic blankets to relax or exploring the event booths.

In particular, the social contribution activities carried out as part of KTCorporation’s ESG management drew significant attention. As part of “Finding Sound,” KTCorporation’s flagship social contribution project that has been ongoing since 2003, the company invited customers with hearing impairments to the event. Listening assistance technology was provided to ensure that even amid the noise of a large-scale outdoor concert venue, attendees with hearing impairments could clearly hear the artists’ voices and the music, allowing them to share in the emotional impact of the music just like anyone else.

The event will also be extended to customers who were unable to attend in person. KTCorporation plans to broadcast a live, vivid recording of the festival on November 15 at 7:50 p.m. in collaboration with KT Skylife Co., Ltd.’s ENA channel.

A KTCorporation spokesperson stated, “VOYAGE FESTIVAL is KTCorporation’s most valuable brand asset, having grown alongside our customers over the past 10 years,” adding, “We will continue to deliver unique benefits and emotional experiences to our customers through the medium of music and culture, and actively expand KTCorporation’s distinctive brand value.”