[E-Daily Reporter Hyera Lee ] #Knowmerce Corp., a company specializing in artist intellectual property (IP) solutions, announced on the 15th that its global fan platform “fromm” is continuing its growth in China and is now in full swing with its expansion of local operations. Knowmerce Corp. CI. (Photo courtesy of Knowmerce Corp.) According to a report published that day by Shinhan Investment Securities, as of the previous day, the number of paid subscribers to “fromm” in Greater China had increased by approximately 168% compared to the same period last year. Knowmerce Corp. explained that user acquisition has expanded as it recently launched its service on major Chinese app markets—including Xiaomi, Huawei, Vivo, and Oppo—while strengthening efforts to secure new artist IP and conduct local promotions. Fromm China features artist IP from various fields, including actors, singers, rappers, and dancers. Local interest is also growing, as searches and engagement related to Prom on WeChat—a leading Chinese platform—increased by 624% as of the 8th compared to the previous day. Knowmerce Corp. expects its earnings improvement trend to continue, driven by the synergy between its business performance in China and the acquisition of new IP, alongside the expansion of From’s global user base and the growth of artist IP-based businesses such as performances, content, and commerce. Knowmerce Corp. representative stated, “China is a market with high growth potential in the global fan platform sector,” adding, “We will expand our fan base in China and enhance our global competitiveness through locally tailored services and the acquisition of new IP.”
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