Management

INNOCEAN WORLDWIDE INC., Which Has Expanded Its 'Customer Experience' Business, Posts 'Record-High' Operating Profit in the Second Quarter

Operating Profit Hits 44.6 Billion, Setting a 'New Record' for the Second Quarter Following the First CX Growth Driven by Increased Sales Volume from the CONCACAF World Cup and the Design of Offline Customer Experiences

KYUNG GYEYOUNG
2026-08-05 14:58:30
[Edaily Reporter KYUNG GYEYOUNG ] INNOCEAN WORLDWIDE INC. has set a new record for its highest-ever operating profit for the second consecutive quarter.

INNOCEAN WORLDWIDE INC.(214320)The company announced on the 5th that its consolidated operating profit for the second quarter was 44.6 billion won, a 22.4% increase compared to the same period last year. Preliminary figures for the same period show revenue decreased by 3.9% to 449.1 billion won, while net income increased by 53.1% to 36.5 billion won. Although revenue declined, gross profit—excluding advertising expenses and selling, general, and administrative expenses—rose 10.0% year-over-year to 265.8 billion won.

Consolidated basis, unit: 100 million won, Source: INNOCEAN WORLDWIDE INC.


Following its record-high first-quarter operating profit of 39.8 billion won, INNOCEAN WORLDWIDE INC. has once again set a new all-time high. INNOCEAN WORLDWIDE INC. explained that this growth was driven by the comprehensive expansion of its domestic and international customer experience (CX) businesses, including sports marketing, digital services, brand space management, and offline experience design.

Operating profit for the domestic division reached 6.7 billion won, a 36.7% increase compared to the second quarter of last year. This growth was driven by the impact of agency work related to the 2026 North and Central America World Cup, as well as a steady expansion in CX projects from both affiliated and non-affiliated clients. Large-scale projects such as the Busan Mobility Show and the KTCorporation Gwanghwamun Showroom, along with the operation of key brand hub spaces and content development projects, also contributed to the strong performance.

Overseas, the scope of the CX business also expanded, centered on sports marketing and digital services.

In the Americas, gross profit and operating profit rose 9.6% and 5.1%, respectively, compared to the same period last year. World Cup-related sports marketing volume was fully reflected in the results, and programmatic buying (automated digital ad purchasing) volume at Canvas Worldwide, the company’s U.S. subsidiary, also increased.

In Europe, gross profit and operating profit surged by 41.8% and 115.3%, respectively, compared to the same period last year. This growth was driven by the continued expansion of digital service areas such as web management, customer relationship management (CRM), and data analytics. The company also strengthened its sports marketing-based CX initiatives, including marketing for Genesis’s participation in the 2026 WEC 24 Hours of Le Mans and golf marketing.

INNOCEAN WORLDWIDE INC. plans to continue this momentum in the second half of the year by focusing on integrated domestic CX campaigns, global sports marketing, and the growth of its European digital services. In addition, the company intends to further strengthen its foundation for sustainable growth by advancing new business areas such as artificial intelligence (AI), data, and intellectual property (IP).

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