"Post-Treatment Care" Vital Beauty, Super Collagen PDRN
Amore Develops Product in Collaboration with Dermatologists, Leveraging 70 Years of Research Experience
Combining PDRN tablets and liquid collagen… Collaboration with “Gangnam Unnie”
[Edaily Reporter KYUNG GYEYOUNG ] Vital Beauty, an inner beauty brand operated by AMOREPACIFIC CORPORATION(090430), announced on the 12th that it will launch its new product, “Super Collagen PDRN.”
Super Collagen PDRN was jointly developed with dermatologists based on AMOREPACIFIC CORPORATION’s more than 70 years of skin research experience.
Each PDRN tablet contains 100 mg of PDRN derived from Alaskan salmon—which has a high degree of similarity to human PDRN—along with 120 mg of hyaluronic acid and 100 mg of glutathione. The liquid collagen contains 6,000 mg of low-molecular-weight collagen with an average molecular weight of 300–500 Da. By incorporating AP Collagen Enzyme-Hydrolyzed Peptides, the absorption rate has been increased by 9.4 times compared to previous products. Red orange complex extract, grape seed extract, and vitamin C have also been added.
The new product is designed for once-daily use, combining one PDRN tablet (included in the cap) with one vial of liquid collagen for enhanced convenience. The liquid has an orange flavor to minimize any discomfort associated with the characteristic taste and scent of collagen.
To celebrate the launch of the new product, Vital Beauty has partnered with the aesthetic medicine platform “Gangnam Unnie” to run a promotion for foreign customers who book K-beauty treatments. Customers who book a clinic through “Unnie Guide”—Gangnam Unnie’s one-on-one consultation, interpretation, and booking service exclusively for foreign customers—will receive a kit containing the new product. The strategy is to help customers seamlessly transition to a routine they can easily enjoy in their daily lives after their treatments.
A Vital Beauty representative stated, “With this product, we aimed to propose an after-treatment routine that extends the benefits of intensive care into daily life,” adding, “Through our collaboration with Gangnam Unnie, we will introduce Korean inner beauty to foreign customers interested in K-Beauty and expand opportunities for them to experience K-Beauty.”
The new product, Super Collagen PDRN, is available at Olive Young’s online and offline stores, the official Vital Beauty brand store on Naver, and the official AMOREPACIFIC CORPORATION online store.
Vital Beauty’s new product, “Super Collagen PDRN.” (Photo: AMOREPACIFIC CORPORATION)
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