[Edaily Reporter Shin Ha-yeon ] KYUNG NAM PHARM.CO.,LTD.(053950)announced on the 4th that its vitamin C brand, “Lemona,” has won the “2026 Daesang.”
With this award, Lemona has been selected as the Daesang in the domestic “vitamin preparations” category for the 21st consecutive year. (From left) Yoon Eun-gi, Chairman of the Korea Consumer Forum, and Lim Do-hyung, President of KYUNG NAM PHARM.CO.,LTD., pose for a commemorative photo. (Photo courtesy of KYUNG NAM PHARM.CO.,LTD.) Lemona was launched in August 1983 as Korea’s first acid-based vitamin C product. Since then, it has been on the market for over 40 years and has established itself as KYUNG NAM PHARM.CO.,LTD.’s flagship vitamin brand. The company has built its brand identity by utilizing a product name reminiscent of lemons and yellow packaging.
KYUNG NAM PHARM.CO.,LTD. is expanding the Lemona product line, centered on its existing vitamin C effervescent tablets, while broadening consumer touchpoints through online and offline distribution channels and marketing activities. The company also plans to continue developing products and marketing strategies tailored to changing consumer demands.
KYUNG NAM PHARM.CO.,LTD. official stated, “Lemona is a brand that has grown over the course of more than 40 years based on the consistent love and trust of consumers,” adding, “We believe that winning this award for 21 consecutive years is thanks to the support of the consumers who have stood by Lemona.”
The spokesperson added, “Moving forward, we will continue to introduce products that meet the diverse needs of consumers and carry out marketing activities based on unwavering quality and brand trust. We will strive to become a brand that is consistently loved, transcending our long history and tradition.”
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