[Edaily Reporter Yun Junghoon ] LG Uplus (LG Uplus(032640)) announced on the 21st that it had organized an overseas study tour in Tokyo, Japan, in collaboration with 12 active members of its creator community, “U+BOOSTUS,” to experience the global content production environment.

This program was designed to enhance the content competitiveness of U+BOOSTUS participants and deepen their understanding of global platforms.

During their stay in Tokyo, participants visited Meta’s local office to take part in a creator content production workshop and a session on global creator trends. The workshop covered content planning and production techniques, platform utilization strategies, and content distribution methods; participants reviewed trends on global platforms and shared practical production know-how.

Time was also set aside for participants to experience the latest information and communications technology (ICT) devices firsthand. By trying out the “Ray-Ban Meta” smart glasses and “Quest” headsets, participants explored the potential of these new devices for content planning, filming, and production, while also engaging in networking activities.

Furthermore, based on their firsthand experience using LG Uplus’s roaming services—such as “ixi-O Roaming Call” and “Roaming Pass”—during their stay in Tokyo, the creators plan to produce and showcase content tailored to the characteristics of their respective channels.

U+BOOSTUS is a creator community that LG Uplus has been operating since 2023. The program allows creators to personally experience LG Uplus’s products and services and then reinterpret and introduce them from a user’s perspective. Currently, approximately 260 creators are active in the community, and the roughly 4,700 pieces of content they have produced have garnered a cumulative total of about 150 million views and 1.18 million engagements.

Kim Hee-jin, Head of the Brand Marketing Team at LG Uplus, stated, “U+BOOSTUS is a community where creators experience LG Uplus’s products and services from the customer’s perspective and convey them in their own words.” She added, “We will continue to expand educational and collaborative opportunities so that creators can enhance their creative capabilities by directly experiencing new technologies and global content trends.”