[Edaily Reporter Yun Junghoon ]KTCorporation(030200)officially launched Apple’s first foldable smartphone, the “iPhone Duo,” in South Korea on the 23rd and began activating devices for customers who pre-ordered.

First and Second Pre-order Rounds at Direct Shop ‘Sold Out’… White Model Accounts for 70%

of Orders
According to KTCorporation, the pre-orders conducted from October 16 to 23 showed that high market anticipation translated into explosive purchasing demand. On the official online store, “KTCorporation Direct Shop,” the first and second batches of the popular 256GB and 512GB models sold out within one minute of going on sale. All capacity options for the first and second batches were completely sold out in just 40 minutes as traffic surged.

By color, 7 out of 10 customers (70%) chose “Star White,” showing overwhelming preference over “Night Sky.”

Up to 32% off monthly plans… 200GB iCloud+ and AirPods for 0 won promotion

Customers purchasing through the KTCorporation Direct Shop are eligible for exceptional benefits. In addition to the standard 25% plan discount for a two-year contract, a 7% Direct Shop-exclusive discount is applied, providing a total plan discount of up to 32%. Additionally, customers receive a four-piece accessory bundle and a 12-month free subscription to “iCloud+ 200GB.”

The “Choice Double DEVICE” plan promotion, which garnered a positive response during the pre-order period, will continue through October 31. Customers who sign up for this plan can purchase the “AirPods Pro 3” for 0 won (based on a 24-month installment plan; 5.9% installment fee not included).

Considering the high price point of foldable devices, KTCorporation has simultaneously launched “Phone Care_iDuo” and “Phone Change_iDuo,” dedicated device care services.

“PhoneCare_iDuo” covers loss, theft, and damage to the DEVICE, as well as damage to a secondary DEVICE, and has significantly reduced the financial burden by introducing a flat-rate deductible (400,000 won for loss, 40,000 won for damage, and 120,000 won for a replacement). Subscribers on plans costing 100,000 won or more per month can use the service for 10,500 won per month through a membership discount.

“Phone Change_DUAL” (6,500 won per month) is also available, guaranteeing up to 50% of the original retail price when the device is returned after 24 months of service. Customers who sign up for both care plans by the end of this year will have their deductible fully waived for the first incident only.

Financial benefits are also available to significantly reduce the burden of purchase. By combining the “KTCorporation Installment Plus KB Kookmin Card” and the “KTCorporation Family Satisfaction Installment Shinhan Card,” customers can receive a discount of up to approximately 1.29 million won over 24 months; when including cashback benefits (up to 150,000 won), the total discount amounts to about 1.44 million won.

KTCorporation has set up special iPhone Duo experience zones at key locations—including the KTCorporation Onmaeji Store in Gwanghwamun, the KTCorporation Plaza Gangnam Station Store (KT Avenue), and the Hongdae Adshop Plus Store—to allow customers to try out the new form factor.

At the Gwanghwamun Onmaeji Store, various mission-based experience programs will be held through November 9, allowing customers to unfold the device themselves and try out multitasking using both screens simultaneously, creating AI-generated images, and reading books via the “Milli’s Library” app.

Son Jeong-yeop, Executive Vice President and Head of the DEVICE Business Division at KTCorporation’s Customer Division, stated, “The high level of customer interest in Apple’s first foldable iPhone led to a massive success in pre-orders,” adding, “We will continue to expand KTCorporation’s unique benefits and services so that customers can fully experience the value of this new form factor.”